Jurnal Bisnis dan Manajemen
type: channel
description: Journal title Jurnal Bisnis dan Manajemen Initials JBM Abbreviation J.Bisnis.Manajemen Frequency 2 Issues every year (May and November) DOI Prefix 10.26905 by Crossref Print ISSN 1829-7528 Online ISSN 2581-1584 Editor in Chief Prof. Doddy Setiawan Deputy Editor M. Rizki Firdaus, S.AB., BABM., MBA Publisher University of Merdeka Malang Citation Analysis Garuda | Index Copernicus International (ICI) | Google Scholar | Dimensions | Sinta 3 Jurnal Bisnis dan Manajemen covers the areas of financial management science, human resource management, marketing management and also covers the field of entrepreneurship.
publisher: Jurnal Bisnis dan Manajemen
language: en-US
publication name: Jurnal Bisnis dan Manajemen
issn: 1829-7528
copyright: Authors who publish with this journal agree to the following terms: (1) Copyright of the published articles will be transferred to the journal as the publisher of the manuscripts. Therefore, the author confirms that the copyright has been managed by the journal. (2) Publisher of Jurnal Bisnis dan Manajemen is University of Merdeka Malang. (3) The copyright follows Creative Commons Attribution–ShareAlike License (CC BY SA): This license allows to Share — copy and redistribute the material in any medium or format, Adapt — remix, transform, and build upon the material, for any purpose, even commercially.
items: Smart Tourism Technology as a Driver of Vivid Memory and Behavioral Intention: Evidence from Domestic Tourists in Indonesia
items: Integrating SOAR Analysis and Maqasid al-Shariah in the Development of Cassava Chips Micro-Enterprises: Evidence from Sonomartani Village, North Labuhanbatu Regency
items: Buy Now Pay Later Usage Intensity, Financial Distress, and Coping Strategies: A Qualitative Study of Muslim University Students in Medan, Indonesia
items: Time Management and Team Collaboration as Determinants of Student Association Performance: Evidence from an Islamic Higher Education Institution in Indonesia
items: The Effect of Work–Life Balance, Competence, and Work Discipline on Employee Performance: The Moderating Role of Work Motivation in the Indonesian Public Sector
items: Consumptive Behaviour in the Digital Era: The Influence of E-Commerce, Hedonic Lifestyle, and Peer Conformity
items: Extending Technology Acceptance Model in AI-Enabled Recruitment: Perceived Ease of Use and Trust as Mediators of Applicant Attitudes
items: The Effect of Internship Quality, Professional Competence, and Career Orientation on The Work Readiness of Internship Participants at State-Owned Enterprises in Surabaya
items: The Influence of Peer Support and Supervisor Support on Employee Performance Through Teamwork Cohesiveness as a Mediating Variable
items: Design and Evaluation of an Adaptive E-CRM Model for Enhancing MSME Competitiveness in the Digital Era
items: The Influence of Financial Literacy and Financial Management on the Financial Performance of MSMEs (Case Study on the “MBOIS” MSME Community in Malang Raya)
items: HR Orientation and Employee Performance: The Mediating Role of Affective Climate and Recruitment Efficiency
items: The Influence of Soft and Hard Skill Competencies on Work Readiness through Self-Efficacy among Hospitality Students at SMKs in Greater Malang: Evidence from 1O1 Hotel Malang OJ
items: From Likes to Loyalty: How Brand Image Translates Social Media Marketing into Lasting Customer Commitment in the Skincare Industry
items: Antecedent Factors and Locus of Control: Their Impact on Financial Management Behavior MSME Actors
items: Building A High-Performance Culture: The Balance Between Competition And Career Support
items: From Dissatisfaction to Devotion: The Amplifying Role of Brand Love in Recovery Satisfaction and Repurchase Intentions Within Indonesia's Local Fashion Sector
items: Re-evaluating the Marketing Mix: An Empirical Study on the Indirect Influence of the 4Ps on Purchase Intention via Customer Attitude

Smart Tourism Technology as a Driver of Vivid Memory and Behavioral Intention: Evidence from Domestic Tourists in Indonesia
type: item
description: While the integration of Smart Tourism Technology (STT) is recognized as critical for destination competitiveness, empirical understanding of how individual digital touchpoints translate into lasting cognitive imprints and behavioral outcomes remains fragmented. This study examines how STT attributes shape Vivid Memory and Behavioral Intention among domestic tourists in Indonesia. Employing a quantitative approach, data were collected from 389 tourists who had visited four priority destinations (Bali, Yogyakarta, Surabaya, and Manado) and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The findings reveal that the Informativeness and Personalization dimensions enhanced Vivid Memory, whereas Accessibility and Interactivity do not show significant effects. Furthermore, Vivid Memory is proven to have a dominant influence on Behavioral Intention. These results indicate that smart technology does not automatically drive post-visit intentions; rather, its effect is psychologically mediated by the vividness of the memories it helps create. Theoretically, this study challenges monolithic smart tourism paradigms by demonstrating an asymmetric, dual-factor mechanism where baseline operational tech functions merely as a hygiene prerequisite, whereas content-driven attributes act as true motivational memory triggers. Practically, it guides destination managers to shift resource allocation from generic digital infrastructure toward AI-enabled personalization and digital narrative storytelling to maximize tourist memory retention.
creator: Trixie Nova Bella Tandijaya
creator: Regina Jokom
creator: Hatane Semuel
creator: Sienny Thio
rights: Copyright (c) 2026 https://creativecommons.org/licenses/by-sa/4.0
license: https://creativecommons.org/licenses/by-sa/4.0
date: 2026-06-05
publication date: 2026-06-05
volume: 13
number: 1
starting page: 101
ending page: 115
doi: 10.26905/jbm.v13i1.16981

Integrating SOAR Analysis and Maqasid al-Shariah in the Development of Cassava Chips Micro-Enterprises: Evidence from Sonomartani Village, North Labuhanbatu Regency
type: item
description: This study aims to analyze the development strategy of a cassava chips home industry in Sonomartani Village, North Labuhan Batu Regency using the SOAR (Strengths, Opportunities, Aspirations, Results) approach integrated with the maqasid sharia perspective. The research method employed is descriptive qualitative, with data collection techniques including interviews, observations, and documentation. The results indicate that the business possesses strengths in the availability of raw materials, distinctive taste, and affordable prices, as well as opportunities in stable market demand and the growth of digital marketing. The resulting development strategies include optimizing digital marketing, product innovation, improving packaging quality, and expanding market reach. The most influential strategy is the optimization of digital marketing supported by the advantages of local products. From the maqasid sharia perspective, this business reflects the values of preserving religion (hifz al-din), life (hifz al-nafs), intellect (hifz al-‘aql), lineage (hifz al-nasl), and wealth (hifz al-mal) through the use of halal materials, hygienic production processes, and contributions to community welfare. Therefore, business development is not only profit-oriented but also emphasizes public benefit and sustainability
creator: Sella Febrianti
creator: Waizul Qarni
creator: Purnama Ramadani Silalahi
rights: Copyright (c) 2026 https://creativecommons.org/licenses/by-sa/4.0
license: https://creativecommons.org/licenses/by-sa/4.0
date: 2026-06-28
publication date: 2026-06-28
volume: 13
number: 1
starting page: 211
ending page: 219
doi: 10.26905/jbm.v13i1.17589

Buy Now Pay Later Usage Intensity, Financial Distress, and Coping Strategies: A Qualitative Study of Muslim University Students in Medan, Indonesia
type: item
description: The advancement of financial technology has driven the emergence of various innovations in digital financial services, one of which is Buy Now Pay Later (BNPL). This service facilitates the payment process, offers payment flexibility, and provides quick access to financing, making it increasingly popular, particularly among university students. However, the use of Buy Now Pay Later (BNPL) without proper financial management may potentially lead to financial distress, a condition in which individuals experience difficulties in meeting their financial obligations due to limited economic capacity. This study aims to: (1) examine the intensity of Buy Now Pay Later (BNPL) usage among students at the State Islamic University of North Sumatra; (2) analyze the impact of Buy Now Pay Later (BNPL) usage on the financial distress experienced by students; and (3) analyze the efforts undertaken by students to minimize financial distress resulting from the use of Buy Now Pay Later (BNPL). This study employed a qualitative approach using a descriptive method. The research participants consisted of students at the State Islamic University of North Sumatra who use Buy Now Pay Later (BNPL) services. Data were collected through interviews, observations, and documentation and were subsequently analyzed using the interactive data analysis model developed by Miles, Huberman, and Saldaña. The findings reveal that, first, the intensity of Buy Now Pay Later (BNPL) usage among students is categorized as high. The high level of usage is influenced by several factors, including ease of access, various promotional programs, economic needs, and a tendency toward a consumptive lifestyle. Second, intensive use of Buy Now Pay Later (BNPL) contributes to the emergence of financial distress, as indicated by difficulties in managing finances, increasing installment burdens, delayed bill payments, and psychological pressure arising from financial obligations. Third, students undertake several efforts to…
creator: Trisnawati Lubis
creator: Nur Ahmadi Bi Rahmani
creator: Imsar
rights: Copyright (c) 2026 https://creativecommons.org/licenses/by-sa/4.0
license: https://creativecommons.org/licenses/by-sa/4.0
date: 2026-06-18
publication date: 2026-06-18
volume: 13
number: 1
starting page: 189
ending page: 198
doi: 10.26905/jbm.v13i1.17580

Time Management and Team Collaboration as Determinants of Student Association Performance: Evidence from an Islamic Higher Education Institution in Indonesia
type: item
description: The present research aims to analyze the influence of time management and teamwork on student performance associations at the Department of Islamic Economics and Business, North Sumatra State Islamic University. Student organizations play an important role as a medium for developing leadership, social skills, and managerial abilities among students. However, several obstacles are still found, such as delays in implementing work programs, lack of coordination among members, and low member participation in organizational activities. The study adopted a quantitative approach with a causal-associative research design. The research involved of 300 members of FEBI student associations, involving a total of 75 the required sample size was established using the Slovin formula. Questionnaire-based data were analyzed using a multiple linear regression approach. The results showed Time management did not exert a statistically significant partial effect on student association performance, while team collaboration exerted a positive and significant effect. Simultaneously, Time utilization and team collaboration significantly affected student association performance. The R² value was value of 40.1% indicates that both variables were able to explain organizational performance, while the rest was attributable to other factors not examined in this study.
creator: Noor Adinda
creator: Muhammad irwan Padli nasution
creator: Nurul Jannah
rights: Copyright (c) 2026 https://creativecommons.org/licenses/by-sa/4.0
license: https://creativecommons.org/licenses/by-sa/4.0
date: 2026-06-20
publication date: 2026-06-20
volume: 13
number: 1
starting page: 199
ending page: 210
doi: 10.26905/jbm.v13i1.17574

The Effect of Work–Life Balance, Competence, and Work Discipline on Employee Performance: The Moderating Role of Work Motivation in the Indonesian Public Sector
type: item
description: Using motivation as a moderating variable, this study explores the relationship between competence, work discipline, work-life balance, and employee effectiveness at the Sumatra Regional Forestry Law Enforcement Center. Improving employee performance is crucial for efficient organizations and better public services. Conducted within the center responsible for enforcing forestry laws, the study uses quantitative methods. All employees participated through sampling. Data was gathered via field observations, surveys, and documentation. Multiple linear regression and Moderated Regression Analysis (MRA) assessed motivation’s moderating effect. Results show work-life balance, competence, and discipline significantly enhance performance. Motivation positively impacts these relationships, leading to improved performance. The study enriches human resource management literature and offers practical insights for policy formulation to enhance organizational performance.
creator: Riana Raharti
creator: Faisal umardani Hasibuan
creator: Tri Inda Fadhila Rahma
rights: Copyright (c) 2026 https://creativecommons.org/licenses/by-sa/4.0
license: https://creativecommons.org/licenses/by-sa/4.0
date: 2026-06-28
publication date: 2026-06-28
volume: 13
number: 1
starting page: 221
ending page: 229
doi: 10.26905/jbm.v13i1.17571

Consumptive Behaviour in the Digital Era: The Influence of E-Commerce, Hedonic Lifestyle, and Peer Conformity
type: item
description: This study aims to analyze the influence of e-commerce, hedonic lifestyle, and peer influence on the consumptive behavior of students at the State Islamic University of North Sumatra. This research employs a quantitative method with an associative approach. The population of this study consists of students at the State Islamic University of North Sumatra, with a sample of 140 respondents selected using proportional random sampling. Data were collected through Likert-scale questionnaires and analyzed using validity tests, reliability tests, classical assumption tests, and multiple linear regression analysis with the assistance of SPSS 26. The results show that the correlation coefficient (R) is 0.76, indicating a positive and moderately strong relationship among the research variables, while the coefficient of determination (R²) of 0.58 indicates that 58% of students’ consumptive behavior can be explained by e-commerce, hedonic lifestyle, and peer influence. Partially, e-commerce (6.403 > 1.977), hedonic lifestyle (4.214 > 1.977), and peer influence (2.673 > 1.977) have a positive and significant effect on the consumptive behavior of students at the State Islamic University of North Sumatra. E-commerce is the most dominant factor influencing students’ consumptive behavior. These findings indicate that students’ consumptive behavior is influenced by technological factors, lifestyle orientation, and social environment, highlighting the importance of financial awareness to encourage more rational spending behavior.
creator: Putri Rahayu
creator: Muhammad Yafiz
creator: Purnama Ramadani Silalah
rights: Copyright (c) 2026 https://creativecommons.org/licenses/by-sa/4.0
license: https://creativecommons.org/licenses/by-sa/4.0
date: 2026-05-28
publication date: 2026-05-28
volume: 13
number: 1
starting page: 177
ending page: 188
doi: 10.26905/jbm.v13i1.17456

Extending Technology Acceptance Model in AI-Enabled Recruitment: Perceived Ease of Use and Trust as Mediators of Applicant Attitudes
type: item
description: The rapid advancement of Artificial Intelligence (AI) has transformed contemporary recruitment practices through the automation of selection processes, including resume screening, recruitment chatbots, and AI-based interviews. Although AI is widely credited with improving recruitment efficiency, applicant acceptance remains a critical concern, primarily because of unresolved issues of trust, transparency, and system usability. Prior studies have largely examined these factors in isolation: some focus on Perceived Ease of Use (PEU) as a usability-driven determinant of technology adoption. While others emphasize Perceived Trust (PT) as dominant predictor of applicant attitudes toward AI-based selection. What remains absent, however, is an integrative model that simultaneously positions PEU and PT as parallel mediators linking applicant’s perception of AI use their attitudes toward it. This omission is non-trivial, because PEU and PT capture conceptually distinct mechanisms cognitive effort versus relational confidence that may operate jointly rather than independently in shaping acceptance. The present study directly addresses this gap by specifying and testing such an integrative mediation model. This study examines the effect of Perceived Use of AI in the Hiring Process (PUAHP) on Attitude Toward AI-Enabled Recruitment (ATT), both directly and through the mediating roles of Perceived Ease of Use (PEU) and Perceived Trust (PT). A quantitative explanatory study was conducted using a cross-sectional survey of 184 job applicants in Semarang City who had participated in AI-based recruitment processes within the preceding twelve months. The data were analysed using Structural Equation Modelling–Partial Least Squares (SEM-PLS). The findings shows that PUAHP has a positive and significant influence on ATT, PEU, and PT. Mediation analyses further demonstrate that PEU and PT significantly mediate the relationship between PUAHP and ATT, with PT emerging as the dominant mediato…
creator: Ulul Azmi Abid Anantri
creator: Nury Ariani Wulansari
rights: Copyright (c) 2026 https://creativecommons.org/licenses/by-sa/4.0
license: https://creativecommons.org/licenses/by-sa/4.0
date: 2026-06-04
publication date: 2026-06-04
volume: 13
number: 1
starting page: 69
ending page: 82
doi: 10.26905/jbm.v13i1.17193

The Effect of Internship Quality, Professional Competence, and Career Orientation on The Work Readiness of Internship Participants at State-Owned Enterprises in Surabaya
type: item
description: This study examines how internship quality, professional competence, and career orientation shape the work readiness of interns within State-Owned Enterprises (SOEs) in Surabaya. The emergence of a competency gap and high rates of educated unemployment serve as the underlying urgency for this study, necessitating mature work readiness through quality internship experiences, professional competence mastery, and directed career orientation. This study is categorized as associative research using a quantitative approach. Adopting a quantitative-associative approach, the study utilized the Cochran formula to determine a representative sample of 196 participants, identified through purposive sampling Statistical evaluations were performed using a multiple linear regression model via SPSS version 26. The research findings confirm that internship quality, professional competence, and career orientation simultaneously exert a significant positive influence on work readiness. Furthermore, partial analysis reveals that each of these three factors contributes significantly and positively to the development of work readiness among SOEs interns in Surabaya. The coefficient of determination (R2) value of 50.4% indicates that the variation in work readiness can be explained by these three variables, while the remaining 49.6% is explained by other factors outside this research model. The implication of this study is that the management of SOEs in Surabaya needs to prioritize improving the quality of mentoring, honing technical competencies, and strengthening the career direction of interns as primary strategies for producing a job-ready workforce.
creator: Amanda Nur Azzahra
creator: Budi Prabowo
rights: Copyright (c) 2026 https://creativecommons.org/licenses/by-sa/4.0
license: https://creativecommons.org/licenses/by-sa/4.0
date: 2026-06-05
publication date: 2026-06-05
volume: 13
number: 1
starting page: 161
ending page: 175
doi: 10.26905/jbm.v13i1.17192

The Influence of Peer Support and Supervisor Support on Employee Performance Through Teamwork Cohesiveness as a Mediating Variable
type: item
description: Employee performance is an important factor in determining the success of organizational operations, particularly in the catering industry. High operational demands and dynamic work conditions may influence employees’ ability to perform their tasks effectively. Therefore, understanding the factors that influence employee performance is important for organizations. This study aims to analyze the influence of peer support and supervisor support on employee performance, with teamwork cohesiveness acting as a mediating variable at Catering Citra Purnama. This study uses a quantitative approach with an explanatory research design. The population consisted of 90 employees of Catering Citra Purnama, with 84 operational employees selected as the research sample using a saturated sampling technique. Data were collected through questionnaires using a 1–10 measurement scale. The data were analyzed using the Partial Least Squares–Structural Equation Modeling method with SmartPLS 3.0 software to examine the relationships between variables and the mediating role of teamwork cohesiveness. The results indicate that peer support has a positive and significant effect on employee performance, whereas supervisor support has a positive but insignificant effect on employee performance. Teamwork cohesiveness has a positive and significant effect on employee performance. Furthermore, both peer support and supervisor support have positive and significant effects on teamwork cohesiveness. Mediation analysis shows that teamwork cohesiveness partially mediates the relationship between peer support and employee performance and fully mediates the relationship between supervisor support and employee performance. These findings highlight the importance of strengthening social support and teamwork cohesion within organizations to enhance employee performance.
creator: Jihan Nur Azizah
creator: Fauji Sanusi
creator: Roni Kambara
rights: Copyright (c) 2026 https://creativecommons.org/licenses/by-sa/4.0
license: https://creativecommons.org/licenses/by-sa/4.0
date: 2026-06-05
publication date: 2026-06-05
volume: 13
number: 1
starting page: 145
ending page: 160
doi: 10.26905/jbm.v13i1.16988

Design and Evaluation of an Adaptive E-CRM Model for Enhancing MSME Competitiveness in the Digital Era
type: item
description: This study develops and evaluates an adaptive Electronic Customer Relationship Management (E-CRM) model to strengthen the competitiveness of Indonesian Micro, Small, and Medium Enterprises (MSMEs) amid accelerating digital transformation. Using the Technology–Organization–Environment (TOE) framework and a Design Science Research (DSR) methodology, the research integrates iterative problem identification, design, implementation, evaluation, and refinement. Surveys of 120 MSMEs, interviews with 15 owners, and a three-month pilot with ten diverse enterprises informed the artifact’s design. The adaptive E-CRM prototype leverages familiar technology such as the WhatsApp Business API and modular dashboards to match varying digital readiness levels. Results show significant improvements in customer retention (+23.2%), faster response times (from 4.2 to 1.8 hours), and notable cost reductions in communication and administration (average 25.8%). Usability testing via the System Usability Scale yielded a mean score of 78.5, confirming accessibility across low-to-high digital literacy users. The findings demonstrate that context-aware, low-cost E-CRM solutions can overcome MSME barriers of limited digital skills, financial constraints, and scarce human resources. Practically, the model offers a scalable guide for policymakers and business associations to promote inclusive, sustainable digital transformation and provides a theoretical contribution to technology adoption research in developing economies
creator: Khabib Alia Akhmad
creator: Nurohman
rights: Copyright (c) 2026 https://creativecommons.org/licenses/by-sa/4.0
license: https://creativecommons.org/licenses/by-sa/4.0
date: 2026-05-10
publication date: 2026-05-10
volume: 13
number: 1
starting page: 15
ending page: 27
doi: 10.26905/jbm.v13i1.16344

The Influence of Financial Literacy and Financial Management on the Financial Performance of MSMEs (Case Study on the “MBOIS” MSME Community in Malang Raya)
type: item
description: This study aims to analyze the effect of financial literacy and financial management on the financial performance of Micro, Small, and Medium Enterprises (MSMEs) that are members of the “MBOIS” MSME Community in Malang Raya. The research is motivated by the limited financial management capability of MSME actors, despite their significant contribution to regional economic development. Data were collected using a quantitative approach through structured questionnaires distribution to 33 MSME owners and analyzed using multiple linear regression with the assistance of IBM SPSS 25, proceed by validity, reliability, and classical assumption tests. The results indicate that financial literacy has a positive and significant effect on MSMEs’ financial performance, indicating that suboptimal financial management practices remain a major constraint. Simultaneously, financial literacy and financial management are proven to have a significant effect on MSMEs’ financial performance. The implications of this study emphasize the importance of enhancing financial literacy accompanied by practical financial management assistance. These findings are expected to serve as a reference for MSME development programs and future research.
creator: Reika Happy Sugiastuti
creator: Anik Nur Aini
creator: Alyah Hasnah Saputri
rights: Copyright (c) 2026 https://creativecommons.org/licenses/by-sa/4.0
license: https://creativecommons.org/licenses/by-sa/4.0
date: 2026-06-04
publication date: 2026-06-04
volume: 13
number: 1
starting page: 83
ending page: 91
doi: 10.26905/jbm.v13i1.16885

HR Orientation and Employee Performance: The Mediating Role of Affective Climate and Recruitment Efficiency
type: item
description: This study aims to examine the direct and indirect effects of Employee Human Resource Orientation (EHRO) on Employee Performance through Positive Affective Climate and Recruitment Efficiency in a service organization context. Drawing upon Strategic Human Resource Management (SHRM), Affective Events Theory, and Signaling Theory, this research proposes a dual mediation model explaining how strategic HR orientation translates into performance outcomes. A quantitative approach was employed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with data collected from PT Pos Indonesia (Persero), Cirebon Branch. The findings reveal that EHRO does not significantly influence Employee Performance directly (β = 0.181, p = 0.069). However, EHRO significantly affects Positive Affective Climate (β = 0.503, p < 0.001) and Recruitment Efficiency (β = 0.477, p < 0.001), both of which significantly improve Employee Performance. Mediation analysis confirms full mediation through Positive Affective Climate and significant indirect effects through Recruitment Efficiency, with the affective pathway demonstrating stronger influence. The model explains 54.7% of the variance in Employee Performance. These findings suggest that strategic HR orientation enhances employee performance primarily through emotional and recruitment mechanisms rather than direct intervention. The study contributes to SHRM literature by validating a dual mediation framework in an emerging economy service setting.
creator: Bayu Firmanshah
creator: Sandi Nasrudin Wibow
creator: Siti Fatinnah binti Ab Rahman
rights: Copyright (c) 2026 https://creativecommons.org/licenses/by-sa/4.0
license: https://creativecommons.org/licenses/by-sa/4.0
date: 2026-05-10
publication date: 2026-05-10
volume: 13
number: 1
starting page: 29
ending page: 41
doi: 10.26905/jbm.v13i1.16862

The Influence of Soft and Hard Skill Competencies on Work Readiness through Self-Efficacy among Hospitality Students at SMKs in Greater Malang: Evidence from 1O1 Hotel Malang OJ
type: item
description: This study investigates the influence of soft skills and hard skills on the work readiness of Hospitality Vocational High School students in Malang Raya, with self-efficacy examined as a mediating construct within the industrial internship setting at THE 1O1 Hotel Malang OJ. The research is motivated by the persistent gap between the competencies expected by the hospitality industry and the actual readiness demonstrated by students during field practice. A quantitative research design employing Structural Equation Model Partial Least Squares (SEM PLS) was utilized to analysis the direct and indirect effects among the studied variables. The empirical results demonstrate that both soft skills and hard skills significantly enhance students’ self-efficacy, and hard skills exert a direct positive effect on work readiness. Self-efficacy also exhibits a substantial positive influence on work readiness and functions as a mediating mechanism linking soft skills and hard skills to work readiness. These findings align with Bandura’s Social Cognitive Theory (1997) and the Social Cognitive Career Theory articulated by Lent et al. (2020), which underscore the pivotal role of self-efficacy in translating individual competencies into effective performance outcomes. Overall, the study reinforces that improving students’ work readiness requires not only strengthening technical and non-technical competencies but also systematically developing their psychological readiness through authentic industry experience and structured competency-based learning.
creator: Reno Aryono Aryono
creator: Andini Risfandini Risfandini
creator: Mokhamad Natsir Natsir
rights: Copyright (c) 2026 https://creativecommons.org/licenses/by-sa/4.0
license: https://creativecommons.org/licenses/by-sa/4.0
date: 2026-06-04
publication date: 2026-06-04
volume: 13
number: 1
starting page: 93
ending page: 100
doi: 10.26905/jbm.v13i1.16747

From Likes to Loyalty: How Brand Image Translates Social Media Marketing into Lasting Customer Commitment in the Skincare Industry
type: item
description: This study investigates the influence of brand experience and social media marketing on brand loyalty, with a specific focus on the mediating role of brand image in the context of skincare product consumption in Batam City. Data were collected from 280 users of Garnier, Pond’s, and Skintific skincare products through a questionnaire employing a Likert scale. The research utilized a quantitative methodology with a non-probability sampling technique, and the data were analyzed using Partial Least Squares Structural Equation Modeling (SEM-PLS). The findings reveal that brand experience and social media marketing both exert a significant positive influence on brand image and brand loyalty. Furthermore, brand image demonstrates a significant positive effect on brand loyalty, highlighting its critical role in fostering long-term customer commitment. An analysis of the mediating effects indicates that brand image does not significantly mediate the relationship between brand experience and brand loyalty. However, it does act as a significant mediator in the relationship between social media marketing and brand loyalty. These results suggest that a powerful brand experience can directly cultivate customer loyalty without a primary dependence on brand image. Conversely, the effectiveness of social media marketing in enhancing brand loyalty is contingent upon the successful establishment of a favorable brand image.
creator: Hariati Hariati
creator: Agustinus Setyawan
creator: Muhammad Donal Mon
rights: Copyright (c) 2026 https://creativecommons.org/licenses/by-sa/4.0
license: https://creativecommons.org/licenses/by-sa/4.0
date: 2026-05-10
publication date: 2026-05-10
volume: 13
number: 1
starting page: 01
ending page: 13
doi: 10.26905/jbm.v13i1.16703

Antecedent Factors and Locus of Control: Their Impact on Financial Management Behavior MSME Actors
type: item
description: This study examines the configuration of financial behavioral attributes Financial Attitude, Financial Knowledge, and Locus of Control that shape the financial management behavior of Micro, Small, and Medium Enterprise (MSME) actors. While these factors are often studied in isolation, a significant gap exists in understanding how they combine to form a holistic psychological profile for financial decision-making. The purpose of this research is to deconstruct and quantify the influence of these three attributes, particularly by evaluating the mediating role of Locus of Control. Employing a quantitative approach, survey data were collected from 97 MSME actors. Multiple regression analysis tested the direct effects, and path analysis was used to assess mediation. The results revealed that both Financial Knowledge and Financial Attitude have a significant positive effect on financial management behavior, with knowledge exhibiting a slightly stronger influence. Locus of Control partially mediates both relationships, acting as a key psychological mechanism through which cognitive and affective factors translate into behavior. The direct effect model explained 42.1% of the variance in financial management behavior. A key limitation is the cross-sectional design and reliance on self-reported data from a specific sample, which limits causal inference and generalizability. Future research should employ longitudinal designs and incorporate objective financial performance measures to better capture actual behavioral outcomes.
creator: Sumarni Sumarni
creator: Maswanto
rights: Copyright (c) 2026 https://creativecommons.org/licenses/by-sa/4.0
license: https://creativecommons.org/licenses/by-sa/4.0
date: 2026-06-05
publication date: 2026-06-05
volume: 13
number: 1
doi: 10.26905/jbm.v13i1.16696

Building A High-Performance Culture: The Balance Between Competition And Career Support
type: item
description: This study examines how competition and career support influence the development of a high-performance culture within organizations. Design methodologyA quantitative approach was employed, using survey data from 111 employees. Multiple regression analysis tested the direct effects of competition and career support on high-performance culture, with validity and reliability confirmed via Pearson correlation and Cronbach’s Alpha. Findings –Both competition and career support significantly and positively affect high-performance culture. Career support showed a stronger influence than competition. The combined model explained 54.8% of the variance, demonstrating strong predictive power. Research limitations/implications the cross-sectional design limits causal inference. Future studies should adopt longitudinal designs, include objective performance metrics, and explore moderating variables such as industry type and leadership style. Practical implications Organizations should integrate competitive performance mechanisms with structured career development programs. Leaders must balance challenge with support to foster a sustainable high-performance environment. Social implications Cultivating performance cultures that value both achievement and employee growth contributes to professional development, job satisfaction, and organizational sustainability. Originality/value This research provides empirical validation of competition and career support as dual drivers of high-performance culture, offering a balanced framework for organizational development.
creator: Ahmad Farabi
creator: Budi Syamtoro
creator: Hamida Hunein
rights: Copyright (c) 2026 https://creativecommons.org/licenses/by-sa/4.0
license: https://creativecommons.org/licenses/by-sa/4.0
date: 2026-06-05
publication date: 2026-06-05
volume: 13
number: 1
starting page: 117
ending page: 129
doi: 10.26905/jbm.v13i1.16694

From Dissatisfaction to Devotion: The Amplifying Role of Brand Love in Recovery Satisfaction and Repurchase Intentions Within Indonesia's Local Fashion Sector
type: item
description: This study aims to investigate the factors that sustain and enhance repurchase intention among consumers of local fashion brands in Indonesia. We posit that to foster continuous patronage, local entrepreneurs must prioritize customer satisfaction derived from past purchasing experiences, while also ensuring high product quality and competitive pricing. These elements are hypothesized to cultivate brand love, an emotional attachment that subsequently drives repeat purchases. Employing a quantitative approach, this study utilizes hypothesis testing on cross-sectional data gathered via an online survey with a Likert scale. The population comprises young adult consumers (aged 18 and above) who have purchased products from local fashion brands at least three times within the last six months. The findings confirm a significant positive relationship between recovery satisfaction and repurchase intention. Furthermore, product quality is shown to positively influence brand love, which in turn, positively affects repurchase intention. The analysis also reveals that brand love acts as a significant moderator, strengthening the association between recovery satisfaction and repurchase intention. From a managerial perspective, it is crucial to actively solicit and respond to customer feedback, maintain positive communication, ensure approachability, and demonstrate empathy. Strengthening brand love through consistent, positive customer experiences is essential for building a robust brand identity. This study recommends that future research explore additional variables influencing repurchase intention, such as brand trust, brand experience, and brand loyalty. The findings herein provide a foundation for evaluating consumer behavior patterns within the broader apparel and accessories market.
creator: Abdul Rohim
creator: Kurniawati Kurniawati
creator: Renny Risqian
rights: Copyright (c) 2026 https://creativecommons.org/licenses/by-sa/4.0
license: https://creativecommons.org/licenses/by-sa/4.0
date: 2026-05-10
publication date: 2026-05-10
volume: 13
number: 1
starting page: 43
ending page: 56
doi: 10.26905/jbm.v13i1.16672

Re-evaluating the Marketing Mix: An Empirical Study on the Indirect Influence of the 4Ps on Purchase Intention via Customer Attitude
type: item
description: In the hyper-competitive fashion retail landscape, reliance on the traditional 4P Marketing Mix framework often fails to effectively shape consumer attitudes, necessitating a re-evaluation of the drivers of purchase intention. This study critically analyses the influence of the Marketing Mix (Product, Price, Place, and Promotion) on Purchase Intention with Customer Attitude as a mediating variable among consumers of CPB Clothes Royal Plaza Surabaya. Using a quantitative approach through a survey, data were collected from 220 prospective male consumers selected using a purposive sampling technique. Data analysis was conducted using Structural Equation Modelling–Partial Least Square (SEM-PLS) with bootstrapping for hypothesis testing. The results revealed significant findings: the 4PD Marketing Mix elements did not show a statistically significant influence on Customer Attitude. Conversely, Customer Attitude proved to be a positive and significant predictor of Purchase Intention. The low R-square value confirmed that the 4P framework had a limited contribution, indicating that other factors such as shopping experience and brand image played a more dominant role. These findings provide crucial strategic implications for practitioners to shift from 4P-based strategies towards creating superior customer experiences as the key to building positive attitudes and driving strong purchase intentions.
creator: Dhimas Samudra Firmansyah
creator: Liliana Dewi
rights: Copyright (c) 2026 https://creativecommons.org/licenses/by-sa/4.0
license: https://creativecommons.org/licenses/by-sa/4.0
date: 2026-05-18
publication date: 2026-05-18
volume: 13
number: 1
starting page: 57
ending page: 68
doi: 10.26905/jbm.v13i1.16576