PRATIWI, Imas Chandra; CHANDRA, Yanita Ella Nilla; KATHRINE; ROSALINA, Erlyn; PURWINARTI, Titik; FIRDAUS, Risya Zahrotul. Social Media Marketing Role in Building Brand Awareness and Purchase Intention among Generation Z. Jurnal Manajemen dan Kewirausahaan, [S. l.], v. 13, n. 2, p. 202–213, 2025. DOI: 10.26905/jmdk.v13i2.16398. Disponível em: https://jurnal.unmer.ac.id/index.php/jmdk/article/view/16398. Acesso em: 23 jul. 2026.