CHANDRA, Yanita Eella Nilla; ANDRIANI, Salsabila Farhana; PRATIWI, Imas Chandra; KURNIASARI, Ratri. The Role of Creativity, Product Quality, and Innovation in Enhancing MSME Competitive Advantage. Jurnal Manajemen dan Kewirausahaan, [S. l.], v. 14, n. 1, p. 153–165, 2026. DOI: 10.26905/jmdk.v14i1.17360. Disponível em: https://jurnal.unmer.ac.id/index.php/jmdk/article/view/17360. Acesso em: 20 jul. 2026.