[1]
I. C. Pratiwi, Y. E. N. Chandra, Kathrine, E. Rosalina, T. Purwinarti, and R. Z. Firdaus, “Social Media Marketing Role in Building Brand Awareness and Purchase Intention among Generation Z”, J. Manaj. dan Kewirausahaan, vol. 13, no. 2, pp. 202–213, Dec. 2025.