FRANSISKUS XAVERIUS AGUNG PERKASA JAMPUR; PRATITA, Bernadeta Wahyu Astri; VINNO CHRISTMANTARA. Customer Journey Analysis and Funnel Strategy Based on Social Media in Leather Craft SMEs. Jurnal Penelitian, [S. l.], v. 22, n. 2, p. 162–172, 2026. DOI: 10.26905/jp.v22i2.16460. Disponível em: https://jurnal.unmer.ac.id/index.php/jp/article/view/16460. Acesso em: 4 jun. 2026.