PERCEPATAN ADOPSI SISTEM TRANSAKSI TEKNOLOGI INFORMASI UNTUK MENINGKATKAN AKSESIBILITAS LAYANAN JASA PERBANKAN

Ikaputera Waspada

Abstract


E-money had potential as an effective transaction payment tool especially for micro transactions, but publicadoption level was relatively low. The research object was to find the factors that influenced the acceptance levelof e-Money in customer and business user, to develop an acceleration of adoption strategy of e-Money in thepublic. The research methods used in this research were Descriptive and Verificative methods. The respondentsconsisted of customer and business user in Bandung. The sample was chosen purposively. The respondentsfrom business user shown that e-money performance which considered good was transaction speed, easiness toturn into cash, operational easiness and low transaction cost.

Keywords


e-money, technology information, accessibility, public adoption

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DOI: https://doi.org/10.26905/jkdp.v16i1.1052

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Jurnal Keuangan dan Perbankan (Journal of Finance and Banking)

Diploma Program of Banking and Finance, Faculty of Economics and Business, University of Merdeka Malang

Published by University of Merdeka Malang

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