Vol. 4 No. 2 (2025): July 2025

Articles

• The Influence of Brand Awareness and Engagement in Increasing MSME Consumer Loyalty Through TikTok Social Media in Malang City

  Putra Ramadhani Nurwijayanto, Dyah Setyawati, Restu Rahayu Bara, Via Amelia Putri, Elivia Destiana

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  DOI : https://doi.org/10.26905/bismar.v4i2.15934

  Abstract views: 538, PDF downloads: 368
  

• Analysis of Inclusive Agricultural Management Models for Strengthening Institutions and Mushroom Industry Performance

  Edwin Pondi Suwanto, Vierkury Metyopandi, Arya Agung Al Aziz, Putri Ayu Setiyowati, Arbikhan Mustaan

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  DOI : https://doi.org/10.26905/bismar.v4i2.15984

  Abstract views: 56, PDF downloads: 75
  

• Juridical and Microeconomic Analysis of Franchise Agreements as Business Investment Instruments

  Moh. Ja’far Sodiq Maksum, Wisnu Mahendri

  107-118

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  DOI : https://doi.org/10.26905/bismar.v4i2.15985

  Abstract views: 99, PDF downloads: 140
  

• The Role of User-Generated Content and Firm-Generated Content on Destination Image and Intention to Visit Derawan Island: A Stimulus–Organism–Response Approach

  Luthfiamer, Maria Apsari Sugiat, Anton Mulyono Aziz

  119-137

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  DOI : https://doi.org/10.26905/bismar.v4i2.16480

  Abstract views: 914, PDF downloads: 540
  

• Total Just-in-Time: An Empirical Study of Interelationship toward Operational Performance of Manufacturing Entities

  Natasya Lia Alfi, Pudjo Sugito, Ririn Sudarwati

  136-152

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  DOI : https://doi.org/10.26905/bismar.v4i2.16566

  Abstract views: 264, PDF downloads: 191
  

• The Role of Customer Satisfaction As A Mediator: The Relationship Between Product Quality, Service Quality, And Information Quality Towards Loyalty

  Dewi Wulan Noviasari, Syarif Hidayatullah, Ery Sulistyorini, Stella Alvianna, Ryan Gerry Patalo

  153-168

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  DOI : https://doi.org/10.26905/bismar.v4i2.16567

  Abstract views: 354, PDF downloads: 251
  

• Beyond Motivation: How Organizational Citizenship Behavior Translates Employee Enthusiasm Into Performance In The Garment Industry

  Muhammad Rizki Firdaus, Ginanjar Indra Kusuma, Agung Suwandaru, Anandhayu Mahatma Ratri

  169-181

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  DOI : https://doi.org/10.26905/bismar.v4i2.16813

  Abstract views: 132, PDF downloads: 72