Vol. 14 No. 1 (2026): June (2026)

Articles

• Determinants of Generation Z Saving Behavior: The Mediating Role of Self-Control

  Anggi Anggraeni, Mardiyani

  1-15

  • PDF

  DOI : https://doi.org/10.26905/jmdk.v14i1.17132

  Abstract views: 64, No downloads available.

• Influencer Personal Branding and UGC Impact on Gen Z Consumer Trust: Perceived Authenticity Role

  Tessa Maya, Lis Tatin Hernidatiatin

  107-118

  • PDF

  DOI : https://doi.org/10.26905/jmdk.v14i1.17134

  Abstract views: 63, No downloads available.