Vol. 9 No. 2 (2021): December 2021

Articles

• Mengukur Kinerja Pasar Melalui Elemen Inovasi pada UKM Sektor Makanan dan Minuman di Kota Padang

  Alvi Syukri Faisal, M. Ma'ruf, Ratni Prima Lita, Tedi Hidayat

  130-151

  • PDF

  DOI : https://doi.org/10.26905/jmdk.v9i2.6078

  Abstract views: 224, PDF downloads: 176
  

• Inovasi dan Daya Saing UMKM di Era New Normal: dari Triple Helix Model ke Quadruple Helix Model

  Umu Khouroh, Christina Sri Ratnaningsih, Bayu Rahayudi

  152-162

  • PDF

  DOI : https://doi.org/10.26905/jmdk.v9i2.6718

  Abstract views: 238, PDF downloads: 193
  

• The Effect of Trustworthiness, Attractiveness, Expertise, and Popularity of Celebrity Endorsement

  Yolanda Mayang Sari, Rina Suthia Hayu, Muhartini Salim

  163-172

  • PDF

  DOI : https://doi.org/10.26905/jmdk.v9i2.6217

  Abstract views: 1993, PDF downloads: 1254
  

• Implementasi Technology Acceptance Model terhadap Adopsi Teknologi Artificial Intelligence pada Startup Digital

  Margo Purnomo, Erna Maulina, Aulia Rizki Wicaksono, Muhamad Rizal

  173-181

  • PDF

  DOI : https://doi.org/10.26905/jmdk.v9i2.6516

  Abstract views: 546, PDF downloads: 421
  

• Intensi Pembelian Produk Ramah Lingkungan Berdasar Theory of Planned Behaviour

  Bernadetta Diansepti Maharani, Lusia Tria Hatmanti Hutami, Kadek Isna

  182-190

  • PDF

  DOI : https://doi.org/10.26905/jmdk.v9i2.6152

  Abstract views: 520, PDF downloads: 608
  

• Work from Home Proclivity: A Year into Covid-19 Pandemic

  Daniella Cynthia Sampepajung, Insany Fitri Nurqamar, Muhammad Nurhadi N

  191-206

  • PDF

  DOI : https://doi.org/10.26905/jmdk.v9i2.6274

  Abstract views: 62, PDF downloads: 80
  

• Implementasi Theory of Planned Behavior terhadap Entrepreneurial Intention: Efek Moderasi Entrepreneurship Education dan Gender

  Okto Aditya Suryawirawan, Wiwiek Srikandi Shabrie, Krido Eko Cahyono

  207-221

  • PDF

  DOI : https://doi.org/10.26905/jmdk.v9i2.6367

  Abstract views: 247, PDF downloads: 210
  

• Entrepreneurial Culture dan Kinerja Usaha Kecil: Peran Mediasi Entrepreneurial Competence

  Endi Sarwoko, Iva Nurdiana Nurfarida

  222-232

  • PDF

  DOI : https://doi.org/10.26905/jmdk.v9i2.6398

  Abstract views: 279, PDF downloads: 232
  

• Peranan Pengetahuan Pajak dan Kesadaran Pajak bagi Kepatuhan Pajak Pelaku Usaha E-Commerce

  Olivia Afrinadea Chanita, Norman Duma Sitinjak

  233-238

  • PDF

  DOI : https://doi.org/10.26905/jmdk.v9i2.6203

  Abstract views: 340, PDF downloads: 264
  

• Pengaruh Kualitas Pelayanan dan Kualitas Produk terhadap Kepuasan Konsumen melalui Marketing Relationship di Masa Pandemi Covid-19

  Ike Kusdyah Rachmawati

  239-245

  • PDF

  DOI : https://doi.org/10.26905/jmdk.v9i2.7099

  Abstract views: 136, PDF downloads: 81
  

• Peran Daya Tarik Desa Wisata dan Community Based Tourism dalam Membangun Citra Desa Wisata

  Syarif Hidayatullah, Irany Windhyastiti, Abdul Waris

  246-253

  • PDF

  DOI : https://doi.org/10.26905/jmdk.v9i2.7071

  Abstract views: 195, PDF downloads: 189