Financial literacy, FinTech, and self-control in explaining Indonesian MSMEs’ financial well-being
DOI:
https://doi.org/10.26905/afr.v9i2.16965Keywords:
Financial literacy, Financial technology, Financial performance, Financial well-being, Self-control.Abstract
This research investigates the determinants of financial well-being among Micro, Small, and Medium Enterprise (MSME) owners in Indonesia, specifically analyzing the impact of financial literacy and financial technology. Additionally, the study explores the potential of financial performance to serve as a moderating variable within this framework. Adopting a quantitative methodology, the study analyzed primary data collected from MSME practitioners using Partial Least Squares Structural Equation Modeling (PLS-SEM) to test both direct paths and moderating effects. The empirical results indicate that neither financial literacy nor financial technology possesses a significant direct influence on financial well-being. In contrast, self-control was identified as the most dominant factor in enhancing the financial status of entrepreneurs. While financial performance demonstrates a significant direct correlation with financial well-being, it does not function as a moderator in the relationship between literacy, technology, and well-being. Instead, performance acts as an independent predictor rather than a reinforcing mechanism. These findings underscore a notable "knowledge–action gap," where possessing financial expertise and technological access does not automatically yield positive financial outcomes in the absence of disciplined behavior. By highlighting the primacy of psychological attributes—specifically self-control—over purely cognitive or technical factors, this study contributes a fresh perspective to the literature. Practically, it suggests that policymakers and financial educators should pivot toward behavioral interventions and the cultivation of financial discipline to effectively bolster the long-term financial health of MSMEs.
Downloads
References
Abdurrahman, A., & Nugroho, D. A. (2024). The role of digital financial literacy on financial well-being with financial technology, financial confidence, financial behavior as intervening and sociodemography as moderation. Jurnal Ekonomi Dan Bisnis, 27(2), 191-220. https://doi.org/10.24914/jeb.v27i2.11891
Anghel, M. S., & Pochea, M. M. (2025). Financial literacy and financial well-being: Empirical evidence from Romania. Borsa Istanbul Review, 100776. https://doi.org/10.1016/j.bir.2025.100776
Barney, J. B. (2018). Why resource‐based theory's model of profit appropriation must incorporate a stakeholder perspective. Strategic Management Journal, 39(13), 3305-3325. https://doi.org/10.1002/smj.2949
Brüggen, E. C., Hogreve, J., Holmlund, M., Kabadayi, S., & Löfgren, M. (2017). Financial well-being: A conceptualization and research agenda. Journal of Business Research, 79, 228-237. https://doi.org/10.1016/j.jbusres.2017.03.013
Davis, F. D. (1989). Perceived usefulness, perceived ease of use, and user acceptance of information technology. MIS quarterly, 319-340. https://doi.org/10.2307/249008
Demirgüç-Kunt, A., Klapper, L., Singer, D., Ansar, S., & Hess, J. (2020). The Global Findex Database 2017: Measuring financial inclusion and opportunities to expand access to and use of financial services. The World Bank Economic Review, 34(Supplement_1), S2-S8. https://doi.org/10.1093/wber/lhz013
Graña-Alvarez, R., Lopez-Valeiras, E., Gonzalez-Loureiro, M., & Coronado, F. (2024). Financial literacy in SMEs: A systematic literature review and a framework for further inquiry. Journal of Small Business Management, 62(1), 331-380. https://doi.org/10.1080/00472778.2022.2051176
Hair, J. F., Hult, G. T. M., Ringle, C. M., & Sarstedt, M. (2022). A primer on partial least squares structural equation modeling (PLS-SEM) (Third edition). SAGE.
Hair, J. F., Hult, G. T. M., Ringle, C. M., Sarstedt, M., Danks, N. P., & Ray, S. (2021). Partial Least Squares Structural Equation Modeling (PLS-SEM) using R: A workbook. Springer International Publishing. https://doi.org/10.1007/978-3-030-80519-7
Hamid, N. A., Sanusi, S., Norizan, S., Urus, S. T., & Lestari, E. D. (2023). Determinants of business resilience framework for small businesses: Moderating effects of financial literacy. Review of Economics and Finance, 21(1), 55-65. https://doi.org/10.55365/1923.x2023.21.6
Hasler, A., Lusardi, A., Yagnik, N., & Yakoboski, P. (2023). Resilience and wellbeing in the midst of the COVID-19 pandemic: The role of financial literacy. Journal of Accounting and Public Policy, 42(2), 107079. https://doi.org/10.1016/j.jaccpubpol.2023.107079
Hernandez-Perez, J., & Cruz Rambaud, S. (2025). Uncovering the factors of financial well-being: The role of self-control, self-efficacy, and financial hardship. Future Business Journal, 11(1), 70. https://doi.org/10.1186/s43093-025-00498-7
Hidzir, P. A. M., Ismail, S., Nor, S. H. S., & Sahiq, A. N. M. (2023). Financial well-being of micro-entrepreneurs: A proposed conceptual framework. Information Management and Business Review, 15(3), 418-428. https://doi.org/10.22610/imbr.v15i3(I).3552
Huong, H. D. (2024). Managerial accounting and FinTech in listed telecommunication enterprises. Salud, Ciencia y Tecnología-Serie de Conferencias, 3, 1. https://doi.org/10.56294/sctconf2024.1419
Kadin. (2024). UMKM Indonesia. Kadin.Id. Retrieved from: https://kadin.id/data-dan-statistik/umkm-indonesia/
Kock, N. (2015). Common method bias in PLS-SEM: A full collinearity assessment approach. International Journal of e-Collaboration (IJEC), 11(4), 1-10. https://doi.org/10.1007/978-3-319-64069-3_11
Lee, J. M., Lee, J., & Kim, K. T. (2020). Consumer financial well-being: Knowledge is not enough. Journal of Family and Economic Issues, 41(2), 218-228. https://doi.org/10.1007/s10834-019-09649-9
Lusardi, A., & Messy, F. A. (2023). The importance of financial literacy and its impact on financial wellbeing. Journal of Financial Literacy and Wellbeing, 1(1), 1-11. https://doi.org/10.1017/flw.2023.8
Mainardes, E. W., Costa, P. M. F., & Nossa, S. N. (2023). Customers’ satisfaction with FinTech services: Evidence from Brazil. Journal of Financial Services Marketing, 28(2), 378-395. https://doi.org/10.1057/s41264-022-00156-x
Ozili, P. K. (2021, October). Financial inclusion research around the world: A review. In Forum for Social Economics, 50(4), 457–479. https://doi.org/10.1080/07360932.2020.1715238
Ozturk, I., & Ullah, S. (2022). Does digital financial inclusion matter for economic growth and environmental sustainability in OBRI economies? An empirical analysis. Resources, Conservation and Recycling, 185, 106489. https://doi.org/10.1016/j.resconrec.2022.106489
Panos, G. A., & Wilson, J. O. (2020). Financial literacy and responsible finance in the FinTech era: Capabilities and challenges. The European Journal of Finance, 26(4-5), 297-301. https://doi.org/10.1080/1351847X.2020.1717569
Philippas, N. D., & Avdoulas, C. (2020). Financial literacy and financial well-being among generation-Z university students: Evidence from Greece. The European Journal of Finance, 26(4-5), 360-381. https://doi.org/10.1080/1351847X.2019.1701512
Pradnyani, N. L. P. S. P., Setyawati, A., Hadikusumo, R. A., & Nishantha, B. (2025). Studying the effect of financial literacy, fintech, and innovation capability on MSMEs performance: A study of MSMEs in Indonesia. SULTANIST: Jurnal Manajemen dan Keuangan, 13(1), 104-117. https://doi.org/10.37403/sultanist.v13i1.725
Pratama, R., Wijayanti, R., & Indrawati, N. K. (2026). Behavior-First finance: Reframing digital literacy and self-efficacy as drivers of MSME well-being. Multidisciplinary Science Journal, 8(7), e2026430. https://doi.org/10.31893/multiscience.2026430
Purnamasari, E. D., Anggraini, L. D., & Faradillah. (2025). Influence of FinTech paylater, financial well being, behavioral finance, and digital financial literacy on MSME sustainability in South Sumatera. Journal of Risk and Financial Management, 18(12), 682. https://doi.org/10.3390/jrfm18120682
Rehman, S. U., Al-Shaikh, M., Washington, P. B., Lee, E., Song, Z., Abu-AlSondos, I. A., Shehadeh, M., & Allahham, M. (2023). FinTech adoption in SMEs and bank credit supplies: A study on manufacturing SMEs. Economies, 11(8), 213. https://doi.org/10.3390/economies11080213
Saidah, A., & Gitayuda, M. B. S. (2024). The influence of financial literacy and financial behavior on the financial well being of UMKM players in the tourism sector in Madura. JPIM: Jurnal Penelitian Ilmu Manajemen, 9(1), 1–9.
Serang, A. E. D., Kalsum, U., Pasagi, Y., & Putri, E. L. H. (2025). The role of financial technology (Fintech) in financial inclusion and MSME growth in Indonesia. Oikonomia: Journal of Management Economics and Accounting, 2(3), 28-36. https://doi.org/10.61942/oikonomia.v2i3.339
Shefrin, H. M., & Thaler, R. H. (1988). The behavioral life‐cycle hypothesis. Economic inquiry, 26(4), 609-643. https://doi.org/10.1111/j.1465-7295.1988.tb01520.x
Sheng, T. (2021). The effect of fintech on banks’ credit provision to SMEs: Evidence from China. Finance Research Letters, 39, 101558. https://doi.org/10.1016/j.frl.2020.101558
Strömbäck, C. (2020). Self-control, financial well-being, and motivated reasoning essays in behavioral finance. Linkopings Universitet (Sweden). https://doi.org/10.3384/diss.diva-170094
Strömbäck, C., Lind, T., Skagerlund, K., Västfjäll, D., & Tinghög, G. (2017). Does self-control predict financial behavior and financial well-being? Journal of Behavioral and Experimental Finance, 14, 30-38. https://doi.org/10.1016/j.jbef.2017.04.002
Sumastuti, E., Harahap, S., & Sianipar, G. (2024). Exploring the impact of green finance, financial literacy, and social capital on the performance and financial sustainability of Indonesian MSMEs. Journal of Economic, Bussines and Accounting (COSTING), 7(4), 10869-10886. https://doi.org/10.31539/costing.v7i4.9719
Wang, Y. (2025). An inquiry into the evolution of fintech and its influence on the well-being of rural households. In Proceedings of the 3rd International Conference on Management Research and Economic Development. https://doi.org/10.54254/2754-1169/2025.22231
Xiao, J. J., Huang, J., Goyal, K., & Kumar, S. (2022). Financial capability: A systematic conceptual review, extension and synthesis. International Journal of Bank Marketing, 40(7), 1680-1717. https://doi.org/10.1108/IJBM-05-2022-0185
Yahya, A., Nurjanah, R., Mulyanto, H., Kristanti, V. C., & Ananda, N. N. D. (2025). Financial performance SMEs: The mediating effect of digitalization on financial literacy and accounting skill. TWIST, 20(3), 13-23.
Yahya, A., Saputera, D., Hidayat, T., & Nurjanah, R. (2024). Financial attitude as a mediating variable for financial inclusion and financial literacy on the financial performance of MSMEs. AFRE (Accounting and Financial Review), 7(2), 143-155. https://doi.org/10.26905/afr.v7i2.12685
Zahari, Y. K., Sakti, R. A., Basit, A., & Knight, O. W. (2025). Financial literacy, financial attitudes, and self-control towards financial management practice in MSME in West Nusa Tenggara. Jurnal Magister Ekonomi Syariah, 4(1), 1-17. https://doi.org/10.14421/jmes.2025.041-01
Additional Files
Published
How to Cite
Issue
Section
License
Copyright (c) 2026 AFRE (Accounting and Financial Review)

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
Authors who publish in this journal agree to the following terms:
The copyright of the received article shall be assigned to the journal as the publisher of the journal. The intended copyright includes the right to publish the article in various forms (including reprints). The journal maintains the publishing rights to the published articles. Authors must agree to the copyright transfer agreement by checking the Copyright Notice column at the initial stage when submitting the article.




