Vol. 13 No. 1 (2026): Jurnal Bisnis dan Manajemen Volume 13 Nomor 1 Tahun 2026
Published:
2026-05-10
Articles
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Design and Evaluation of an Adaptive E-CRM Model for Enhancing MSME Competitiveness in the Digital Era
Abstract views: 722,
PDF downloads: 983
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Re-evaluating the Marketing Mix: An Empirical Study on the Indirect Influence of the 4Ps on Purchase Intention via Customer Attitude
Abstract views: 352,
PDF (English) downloads: 433
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Building A High-Performance Culture: The Balance Between Competition And Career Support
Abstract views: 103,
pdf downloads: 148
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Antecedent Factors and Locus of Control: Their Impact on Financial Management Behavior MSME Actors
Abstract views: 95,
pdf downloads: 120
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From Likes to Loyalty: How Brand Image Translates Social Media Marketing into Lasting Customer Commitment in the Skincare Industry
Abstract views: 266,
PDF downloads: 330
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HR Orientation and Employee Performance: The Mediating Role of Affective Climate and Recruitment Efficiency
Abstract views: 237,
PDF downloads: 304
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Smart Tourism Technology as a Driver of Vivid Memory and Behavioral Intention: Evidence from Domestic Tourists in Indonesia
Abstract views: 176,
pdf downloads: 215
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The Influence of Peer Support and Supervisor Support on Employee Performance Through Teamwork Cohesiveness as a Mediating Variable
Abstract views: 128,
pdf downloads: 157
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Extending Technology Acceptance Model in AI-Enabled Recruitment: Perceived Ease of Use and Trust as Mediators of Applicant Attitudes
Abstract views: 242,
PDF downloads: 255
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Consumptive Behaviour in the Digital Era: The Influence of E-Commerce, Hedonic Lifestyle, and Peer Conformity
Abstract views: 119,
PDF downloads: 87
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Buy Now Pay Later Usage Intensity, Financial Distress, and Coping Strategies: A Qualitative Study of Muslim University Students in Medan, Indonesia
Abstract views: 265,
PDF downloads: 207
