Email this article 
PRINT ISSNThe Influence of Social Factors, Trust, Website Quality, and Perceived Risk on Repurchase Intention in E-Commerce
Abstract
In recent years, internet shopping has become a culture to fulfill their needs, goods, and services. Many users of e-commerce services can be a chance to develop new business models, although the users may experience a certain amount of risk associated with their purchase. The purpose of this study is to examine (from a consumer perspective) the main aspects that affecting consumer's repurchase intentions through an e-commerce website. Specifically, the current study investigated the impact of social factors, trust, website quality, and perceived risk on repurchase intentions at Shopee e-commerce by using structural equation model analysis. The population is individual Shopee users in Indonesia. A sample consists of 238 respondents was obtained using the purposive sampling technique. The results indicate that social factors, trust, and website quality do not affect repurchase intentions in e-commerce. In contrast, risk affects repurchase intentions in e-commerce.
Keywords
Full Text:
PDFReferences
Bateman, P. J., Gray, P. H., & Butler, B. S. (2011). The impact of community commitment on participation in online communities. Information Systems Research, 22(4), 841–854. https://doi.org/10.1287/isre.1090.0265
Bhatnagar, A., Misra, S., & Rao, H. R. (2000). On risk, convenience, and Internet shopping behavior: Why some consumers are online shoppers while others are not. Communications of the ACM, 43(11), 98–105.
Cetină, I., Munthiu, M.-C., & Rădulescu, V. (2012). Psychological and Social Factors that Influence Online Consumer Behavior. Procedia - Social and Behavioral Sciences, 62, 184–188. https://doi.org/10.1016/j.sbspro.2012.09.029
Chang, H. H., & Chen, S. W. (2008). The impact of online store environment cues on purchase intention: Trust and perceived risk as a mediator. Emerald Insight, 32(6), 818–841. https://doi.org/10.1108/14684520810923953
Chen, J., & Shen, X. L. (2015). Consumers' decisions in social commerce context: An empirical investigation. Science Direct, 79, 55–64. https://doi.org/10.1016/j.dss.2015.07.012
Consultores, B. (2020). The Importance of Explanatory Research. Online-Tesis. https://online-tesis.com/en/the-importance-of-explanatory-research/
Dominguez, A. (2018). Which Factors Influence Consumer Behaviour? IntegriaIMS. https://integriaims.com/en/factors-influencing-consumer-behaviour/
Experian. (2018). Digital Consumers Insights 2018 Convenience, Privacy and the Consumer Fraud Response Cycle. 8. http://www.experian.in/wp-content/uploads/2018/05/IDC-Experian-Digital-Consumer-View-2018-V34-INDIA-DIGITAL-MID.pdf
Ferawati, I. (2010). Bootstrap Dalam Structural Equation Modeling ( SEM ) Untuk Mengatasi Asumsi Non-Normal Multivariat.
Ferdinand, A. (2006). Structural Equation Modeling dalam Penelitian Manajemen : Aplikasi Model-Model Rumit dalam Penelitian untuk Tesis Magister dan Disertasi Doktor (3th Editio). Badan Penerbit Universitas Diponegoro.
Fortes, N., & Rita, P. (2016). Privacy concerns and online purchasing behaviour: Towards an integrated model. European Research on Management and Business Economics, 22(3), 167–176. https://doi.org/10.1016/j.iedeen.2016.04.002
Friesner, T. (2014). What is Consumer Behavior? Marketing Teacher. https://www.marketingteacher.com/what-is-consumer-behavior/
Gefan, D., Karahanna, E., & Straub, D. (2003). Trust and TAM in online shopping: An integrated model. MIS Quarterly, s9-VII(162), 307–321. https://doi.org/10.1093/nq/s9-VII.162.88
George, D., & Mallery, P. (2016). IBM SPSS Statistics 23 Step by Step (14 Edition). Routledge. https://doi.org/10.4324/9781315545899
Gerbing, D. W., & Anderson, J. C. (1992). Monte Carlo Evaluations of Goodness of Fit Indices for Structural Equation Models. Sociological Methods & Research, 21(2), 132–160. https://doi.org/10.1177/0049124192021002002
Ghozali, I. (2014). Model Persamaan Struktural Konsep dan Aplikasi dengan Program Amos 22 Update Bayesian SEM (6th Editio). Badan Penerbit Universitas Diponegoro.
Ghozali, I. (2016). Aplikasi Analisis Multivariate Dengan Program SPSS 23 (Edisi 8) (Edisi VIII). Badan Penerbit Universitas Diponegoro.
Hair, Joe F., Sarstedt, M., Ringle, C. M., & Mena, J. A. (2012). An Assessment Of The Use Of Partial Least Squares Structural Equation Modeling In Marketing Research. Journal of the Academy of Marketing Science, 40(3), 414–433. https://doi.org/10.1007/s11747-011-0261-6
Hair, Joseph F., Black, W. C., Babin, B. J., & Anderson, R. E. (2014). Multivariate Data Analysis: Global Edition (7th Editio). Pearson Education Limited. https://doi.org/10.4324/9781351269360
Haryono, S. (2017). Metode SEM untuk penelitian manajemen dengan AMOS 22.00, LISREL 8.80 dan Smart PLS 3.0. Luxima Metro Media, 450.
Kim, D. J., Ferrin, D. L., & Rao, H. R. (2008). A trust-based consumer decision-making model in electronic commerce: The role of trust, perceived risk, and their antecedents. Decision Support Systems, 44(2), 544–564. https://doi.org/10.1016/j.dss.2007.07.001
Kim, M. J., Chung, N., & Lee, C. K. (2011). The effect of perceived trust on electronic commerce: Shopping online for tourism products and services in South Korea. Tourism Management, 32(2), 256–265. https://doi.org/10.1016/j.tourman.2010.01.011
Lal, P. (2017). Analyzing determinants influencing an individual׳s intention to use social commerce website. Future Business Journal, 3(1), 70–85. https://doi.org/10.1016/j.fbj.2017.02.001
Li, H., Sarathy, R., & Xu, H. (2011). The role of affect and cognition on online consumers' decision to disclose personal information to unfamiliar online vendors. Decision Support Systems, 51(3), 434–445. https://doi.org/10.1016/j.dss.2011.01.017
Liang, T. P., Ho, Y. T., Li, Y. W., & Turban, E. (2011). What drives social commerce: The role of social support and relationship quality. International Journal of Electronic Commerce, 16(2), 69–90. https://doi.org/10.2753/JEC1086-4415160204
Lim, H., & Dubinsky, A. J. (2004). Consumers' perceptions of e-shopping characteristics: An expectancy-value approach. Journal of Services Marketing, 18(7), 500–513. https://doi.org/10.1108/08876040410561839
Lim, Y. J., Osman, A., Salahuddin, S. N., Romle, A. R., & Abdullah, S. (2016). Factors Influencing Online Shopping Behavior: The Mediating Role of Purchase Intention. Procedia Economics and Finance, 35(October 2015), 401–410. https://doi.org/10.1016/s2212-5671(16)00050-2
Lu, Y., Zhao, L., & Wang, B. (2010). From virtual community members to C2C e-commerce buyers: Trust in virtual communities and its effect on consumers' purchase intention. Electronic Commerce Research and Applications, 9(4), 346–360. https://doi.org/10.1016/j.elerap.2009.07.003
Mandilas, A., Karasavvoglou, A., Nikolaidis, M., & Tsourgiannis, L. (2013). Predicting Consumer's Perceptions in On-line Shopping. Procedia Technology, 8(Haicta), 435–444. https://doi.org/10.1016/j.protcy.2013.11.056
Ray, S., Ow, T., & Kim, S. S. (2011). Security Assurance: How Online Service Providers Can Influence Security Control Perceptions and Gain Trust. Decision Sciences, 42(2), 391–412. https://doi.org/10.1111/j.1540-5915.2011.00316.x
Reis, H., Sprecher, S., & Agnew, C. R. (2013). Commitment, Theories and Typologies. Encyclopedia of Human Relationships. https://doi.org/10.4135/9781412958479.n83
Roscoe, J. T. (1975). Fundamental research statistics for the behavioural sciences (2nd Editio). New York : Holt, Rinehart and Winston.
Saputro, I. (2019). Ingin Tahu Siapa Pemilik dan CEO Shopee? Infoperbankan. https://www.infoperbankan.com/umum/siapa-ceo-shopee.html
Savolainen, R. (2015). Providing Informational Support in an Online Discussion Group and a Q&A Site: The Case of Travel Planning. Journal of the Association for Information Science and Technology, 64(March), 450–461. https://doi.org/10.1002/asi
Schlosser, A. E., White, T. B., & Lloyd, S. M. (2006). Converting web site visitors into buyers: How web site investment increases consumer trusting beliefs and online purchase intentions. Journal of Marketing, 70(2), 133–148. https://doi.org/10.1509/jmkg.70.2.133
Tsiakis, T. (2012). Consumers' Issues and Concerns of Perceived Risk of Information Security in Online Framework. The Marketing Strategies. Procedia - Social and Behavioral Sciences, 62, 1265–1270. https://doi.org/10.1016/j.sbspro.2012.09.216
Venkatesh, V., & Morris, M. G. (2000). Why Don't Men Ever Stop to Ask for Directions? Gender, Social Influence, and Their Role in Technology Acceptance and Usage Behavior. MIS Quarterly, 24(1), 115. https://doi.org/10.2307/3250981
Ye, B. H., Fu, H., & Law, R. (2016). Use of impact-range performance and asymmetry analyses to improve OTA website quality. Journal of Hospitality and Tourism Management, 26, 9–17. https://doi.org/10.1016/j.jhtm.2015.09.001
DOI: https://doi.org/10.26905/jbm.v8i2.6275
Refbacks
- There are currently no refbacks.
Jurnal Bisnis dan Manajemen |
- Address: Terusan Dieng Street 62-64 Malang, Indonesia
- Website: http://jurnal.unmer.ac.id/index.php/jbm
- Email: jbm.unmermlg@unmer.ac.id
- Phone: +62 813-9393-3938
